[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"case-content-detail-seo-5893":3},{"activityCoreContent":4,"activityCoreContentImg":5,"agencyCompany":6,"agentMediaLogo":7,"amount":7,"approvalStatus":7,"averageScore":7,"brandAttitude":8,"brandName":9,"brandOwnerLogo":7,"caseBackground":10,"caseBackgroundImg":11,"caseImplementTime":7,"caseName":12,"caseType":13,"caseTypeList":7,"categorySub":7,"chargeType":7,"cmsTagIdList":7,"contactMobile":7,"contactPerson":7,"contactPost":7,"coreStrategyInnovation":14,"coreStrategyInnovationImg":15,"coverPath":7,"createBy":16,"createDate":17,"createDept":7,"createDeptName":7,"createOrganization":7,"createOrganizationName":7,"createUser":16,"createUserAccount":16,"createUserName":18,"creativeStrategyExecute":19,"creativeStrategyExecuteImg":20,"dataId":21,"deletedAt":7,"directorNineteen":7,"goldCase":22,"hotContent":23,"id":24,"industry":7,"industrySub":25,"isCharge":7,"isCouncil":7,"isDeleted":22,"isShow":26,"keywords":7,"mainKvImg":27,"mainNegotiator":7,"marketingEffect":28,"marketingEffectImg":7,"marketingTarget":29,"marketingTargetImg":30,"mediaStrategyExecute":31,"mediaStrategyExecuteImg":32,"participateAward":7,"participateCategory":33,"partyACompany":7,"partyAEditor":7,"partyBCompany":7,"partyBEditor":7,"partyBIndustry":7,"partyBIndustrySub":7,"payer":7,"protectTwoThousand":7,"receiveAmount":7,"receiveStatus":7,"recommendCompany":7,"recommendEditor":7,"recommendGroup":7,"remarks":7,"rounds":7,"sendCompanyIntro":7,"showOnList":34,"showOnYzt":34,"sort":7,"startAt":35,"subGroup":7,"submitReport":36,"submitReportList":37,"tagsList":38,"tagsName":7,"tenantId":39,"updateBy":16,"updateDate":40,"weight":23,"zdybqs":7},"传播——提升中国酱酒在国际市场的知名度和认可度，传播和展示中国酱酒的独特魅力和文化底蕴，同时加强国际人文交流与理解，促进中外文化的融合。同时国内传播事件，加强民族自信。\n\n探索——拜访各国烈酒酒厂和酿酒师，对比不同国家的酿酒工艺和技术，寻找创新和改进的方向。了解当地市场圈层，推动中外酒业的合作，拓展中外酒业合作的新模式和领域，共同推动酱酒的全球发展。","https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697096314701.png","贵州酣客君丰酒业有限公司",null,"让全世界爱上中国酱酒，让全世界享受中国品质","酣客酱酒","酣客君丰第一届中国酱酒世界行，历时28天走访欧洲多国知名烈酒产区，与18家知名酒庄、5家产业协会、2家华人商会及1个市政厅深度交流，向世界传播中国白酒千百年来的历史文化，讲述中国贵州仁怀产区的酿酒传奇，影响力触达国内外人群1500万+。","https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697096526479.jpg","中国酱酒世界行","company","中国酱酒世界行是一个以宣传中国酱酒文化和酣客酱酒为核心的跨国交流活动。历时28天，酣客君丰团队遍访欧洲各大酒厂庄园、行业协会及政府组织、华人商会。与各国各地酿酒师和酿酒专家进行深入交流，对比酿造工艺的差异和共通之处。并于5月11日成功在法国巴黎举办第一届国际酣客节，与海外粉丝一起探索中外酒业的合作和发展，以开辟中国酱酒在全球发展的新路径为目标。","https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697093531387.jpg","system","2023-12-04 16:01:02","超级管理员","酣客君丰创始人王为通过“拉酒线”“看酒花”“抿咂呼”等一系列游戏化的白酒品鉴方法“盲品十三式”，让海外各国各界的友人们全方位感受中国酱酒的魅力，用实实在在普及常识的方式，消弭海外消费者对中国白酒的陌生感与不同文化背景下产生的误读。超越国界的历史回响、对品质的坚守与无限追求、根植于本土文化的产业自信共同交汇，激荡出中外酿酒人心灵深处的共鸣。","https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697096272627.jpg","Z6-a1910120233155452","0",0,"5893","酒精",1,"https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697092261640.jpg","“中国酱酒世界行”全程，酣客君丰团队收获超过70位海外商界、侨界、媒体界等人士热情相助，在网络社交媒体与传统媒体的立体传播下，抖音、快手、视频号等短视频平台上，围绕相关话题产生的内容播放量突破500万+，此行的总体影响力触达10万+海外人群、1500万+国内人群。","中国酱酒世界行作为近百年以来，中国白酒第一次主动进行的全球认知传播，不为参展、不为评奖，所想所持的信念，就是向世界传播中国白酒千百年来的历史文化，讲述中国贵州仁怀产区的酿酒传奇，并以白酒出海的新范式，为中国传统民营企业创新发展、走向世界“打样”，提振民营经济发展的信心。","https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697096537786.jpg","创意做支点，“白洋之争”“揭秘欧洲烈酒”“中国酱酒世界行”三大阶段撬动媒体声量。公域主打关联中国白酒文化，借势引发讨论，后续内容强化矛盾感。私域注重仪式感，文案突出使命感，设计融合中华传统元素。重点提升中国酱酒和酣客品牌在国际市场的知名度和形象，并通过活动的展示和宣传，传播中国酱酒的丰富文化内涵和历史传承。","https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697096331894.jpg","活动营销类","1",2023,"https:\u002F\u002Fcdn.5iidea.com\u002Fworks\u002FZ6\u002F101\u002Fa19\u002FZ6-a1910120233155452\u002FZ6-a1910120233155452_1697091982396.pdf",[],[],"000000","2023-12-04 16:05:41"]